Audiobooks :Overdrive

Charming Your Way to the Top
Hollywood’s Premier P.R. Executive Shows You How to Get Ahead

by
Michael Levine
Lloyd James
Publisher:
Subject(s):
BusinessNonfiction


Introduction (WMA format)
(burn to CD allowed)
Format Information
OverDrive Audio Book
add to Digital Cart
Available copies:
always available
Library copies:
always available
Lending period:
14 days
File size:
94626 KB
0)



Duration:
6 hours, 35 minutes
Software version:
OverDrive Media Console 1.0 or later
ISBN:
0786153504

Description
Learn how to succeed by turning on the charm.
Charm is good business. It can increase your income, boost your status, and establish and maintain your reputation. It can mean the difference, in many cases, between success and bankruptcy.
Most businesspeople don't fully understand the concept of charm. It ought to be a reflex, a conditioned response, to "turn on the charm" when dealing with customers, clients, associates, and employees—but it isn't. Yet, research has proven the value of charm, and it's been made clear through opinion polls, scientific studies, and just plain old real life. It's true in politics. It's rare to hear Bill Clinton mentioned, for instance, without a comment following on his charm. And it's certainly true in entertainment, a whole industry based on the moneymaking potential of charm.
This is true for the small businessperson as well. Charm draws customers, whether to a garage, a dry cleaner's, or an investment bank. Charm gets noticed. When a customer contacts a firm for the first time, charm can seal the deal. But charm is only partly innate. Much of it is learned, from your parents, from your friends, and from people like author Michael Levine, who has made a lifelong point of paying attention to charm. And you can learn how to make it work for you. How to succeed in business without really trying? By charming your way to the top.
Digital Rights Information
OverDrive Audio Book
This title can be played during the lending period
Collaborative play of this title is not allowed
This title can be burned to CD during the lending period (for personal use only; no other duplication/distribution of material is permitted under the terms of the license)
This title can be transferred to a portable device during the lending period